by assembledsg1 | Mar 18, 2018 | Mobile Qualitative
The affluent consumers of SEA hold the key to region’s future. With the region’s economies growing rapidly, financial institutions are seeking ways to tap into the purchasing power of young, educated, and affluent consumers. Technical Issues with Digital...
by assembledsg1 | Mar 18, 2018 | Product Tests
Millennial moms in Southeast Asia are time-pressed dinner superheroes. They juggle work, household chores, and parenting, all while ensuring their family enjoys delicious and nutritious meals. A crucial part of their cooking arsenal is a set of secret cooking...
by assembledsg1 | Mar 18, 2018 | Healthcare research
Pharmaceutical companies invest heavily in market research to better understand their target audience and create products that meet their needs. However, gaining deep insights into patients’ lives, emotions, and needs can be challenging. To build empathy and...
by assembledsg1 | Mar 18, 2018 | Mobile Qualitative
Singapore is known for its diverse food scene, ranging from hawker-centres to Michelin-starred restaurants. However, how do brands uncover insights on when, what, where, how, and why consumers choose a particular fast-food destination? At Assembled, we understand the...